Chapel Hills Mall, a beloved fixture in Colorado Springs, is far from dead, despite the challenges posed by the rise of online shopping and the impact of the COVID-19 pandemic. The mall's general manager, Ed Beane, has been working tirelessly to ensure its survival and future success. With a focus on adaptability and innovation, Beane has steered the mall towards a new direction, prioritizing experiences over retail spaces.
One of the key strategies Beane implemented was attracting entertainment venues. This shift in focus has already borne fruit, with several new businesses expressing excitement about the mall's future. Among these is the Jungle Reef aquarium, which is set to open its doors soon, bringing a new level of excitement and engagement to the mall.
Additionally, local businesses like Cronk Art and Curiosities are finding a new home at the mall, attracted by the increased foot traffic and lower rent. The owner, Andrew Cronk, is optimistic about the move, believing it will provide a more financially stable environment for his business. This trend of businesses moving to the mall is a testament to Beane's efforts to create a thriving community.
Despite some concerns about the mall's future, as expressed by some vendors and customers, Beane remains steadfast in his vision. He aims to prove that Chapel Hills Mall is not a dead mall but a vibrant, evolving hub. With plans to achieve 100% occupancy by August and introduce new attractions like an adventure park and a Korean restaurant, Beane is confident that the mall will continue to thrive and serve as a beloved destination for the community.